Category: Apple Retail Stores

The Confusion of Apple Store Sizes

With the opening of Australia’s first Apple Store today it struck me that Apple seems confused about the size of its stores. Reading an article on The Age I noted that Senior Vice President of Retail Ron Johnson appeared to tell reporters at the media opening of the Sydney store that it was the second largest Apple store in the world, behind London’s Regent Street.

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Apple Set to Open First Australian Apple Store on June 19

Apple’s first retail store in Australia will open on George Street in Sydney on Thursday, 19 June at 5:00 p.m. Apple Store Sydney features two floors dedicated to Macs and iPods and a third floor entirely dedicated to service, including the world’s largest Genius Bar for free advice and personal training through Apple’s popular One to One membership.

“We are thrilled to bring the unique Apple retail experience to Australia,” said Ron Johnson, Apple’s senior vice president of Retail. “This breathtaking new store will be the ultimate place for the people of Sydney to shop, learn and be inspired.”

The Apple Store Sydney has more than 80 Macs and 60 iPods available for customers to experience hands-on, as well as an incredible range of third party products. The store’s knowledgeable staff includes more than 125 locally hired Specialists, Creatives and Geniuses who are ready to share their expertise and offer customers personalised instruction on everything from getting started with a Mac to building their own web page, creating a podcast or making a digital movie.

The Apple Store Sydney is located at 367 George Street, one block North of the Queen Victoria Building.

Nearly 350 million people have visited Apple retail stores since they opened in May 2001. Apple now operates 215 retail stores in six countries including Australia, the US, UK, Japan, Canada and Italy.

Sydney Apple Store Opening June 19

Apple has officially announced that it will open its first store in Australia. The Apple Store in Sydney will open on June 19 at 5pm.

The store situated on the corner of George and King Street in Sydney occupies three stories and 14,370 square feet.

The first 2,500 customers through the door will receive limited edition t-shirts.

Fifth Avenue Apple Store Temporarily Closes, Apple Filming 3G iPhone Ad?


Apple’s 24-hour Apple Store in Manhattan has closed this afternoon and is set to reopen in the morning. The Fifth Avenue Apple Store has seen very few closures in its lifetime, but Apple’s retail page confirms that the Apple store will be temporary closed:

Please note we will be temporarily closed Thursday, May 29 at 3:00 p.m. and will reopen Friday, May 30 at 9:00 a.m. During this time, please visit one of our other two Manhattan locations.

According to Mac Rumors employees are telling passers by that a commercial is being filmed at the location and according to their sources Apple is filming a commercial for the upcoming 3G iPhone.

Image courtesy of Flickr user paulmonkeypaul

“Drop in Soon” Apple Store Sydney Teaser


Apple has once again posted a teaser around the glass front of the first Apple Store to open in Australia.

ifoAppleStore posts photos of the exterior display which teases passers by with the message “Drop in soon, Apple Store, Sydney.” To the left of the message is a swirl of blue iPod nanos.

The store which is located on the corner of George and King is the first official Apple Store to open Australia, the flagship store is said to be 14,370 square feet in size.

The Apple Store is expected to open sometime in June, possibly coinciding with a launch of the iPhone.

Boston Apple Store Opens to Much Hysteria [Video]

Last Thursday evening Americas largest Apple Store opened on Boylston Street, Boston.

ifoAppleStore is offering fantastic post-event coverage and many videos have been posted on YouTube (see below).

ifo has pointed out a particular interesting piece of data about the stores Genius Bar. The Boylston Street Store Genius Bar is capable of 1,000 appointments per 15-hour week according to in-store promo material.

That equates to 67 appointments an hour over the stores 15 hour day. The Genius Bar has 17 stools so each stool would have 4 appointments per hour. It appears that Apple expects each Genius Bar appointment to take a mere 15 minutes.

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Boylston Street (Boston) Apple Store Opens Thursday


The Apple Store that we’ve seen grow from merely plans and a rendering to the real thing is finally upon up. The Boylston Street Apple Store in Boston is due to open this Thursday evening at 6.00pm EST.

Apple will be giving away “limited edition” T-Shirts and “other surprises” at the store opening.

Every Apple product is available for you to get to know and test-drive at the Apple Store. And the top floor is dedicated entirely to programs, support, and services. It’s home to the Genius Bar, One-to-One personal training and free one-hour workshops to get the most out of your Apple products. Come early and be among the first to experience what the Apple Store is all about.

Apple is apparently claiming the Boston Apple Store to be the largest in the U.S., trailing only behind the mammoth Regent Street Store in London. The claim comes as a surprise to some as the physical measurements of the plot are only 6,384 square feet, making the three story store only 19,152 s.f. a little below the 20,000 s.f. Fifth Avenue Store in New York.

ifoAppleStore.com is as always offering excellent coverage of the Store opening.

Image courtesy of Flickr user BostonCityWalk.

In Brief: Boston Apple Store to Be Worlds Largest?


Boston’s flagship Apple Store is set to open this month and details are being leaked that the three-story Apple Store will be Apple’s largest to date.

Gizmodo reports that the store will handle 10 times the average foot traffic of a normal Apple Store.

“According to a store employee, it’s a good thing Boylston Street is so big: Apple estimates 1,500-2000 customers/hour will visit — more than 10 times the 160/hour that the average store gets,” reports Gizmodo. “It’s something else inferiority-complex ravaged Bostonians can hold over New York.”

Although unconfirmed, sources have suggested to World of Apple that the Apple Store could open on either May 16th or 23rd.

Apple Store to Open at Maine Mall

According to an article in the Portland Press Herald today Apple is looking for staff for a new store in the Maine Mall in South Portland. This is exciting news for Mainers, as the closest Apple store at the moment is in Salem N.H. With the Maine Learning Technology Initiative heavily dependent on Apple products (every seventh and eighth grade public school student gets their own Apple laptop), the store should receive quite a bit of business.

Although recruiting has just begun the Apple store is expected to open in November 2008.

Grand Arcade Apple Store Opens in Cambridge, UK

Today the Grand Arcade Apple Store opened in Cambridge, UK.

World of Apple reader Pete has been kind enough to send over some photos of the opening of the new Apple Store.

View the photos here.