Apple has begun airing three new iPhone 3GS adverts.

The first advert called “Skateboard” demonstrates the iPhone 3GSs video recording and editing and sharing via email.

The second advert called “Copy and Paste” actually shows a feature of iPhone OS 3.0 rather than the iPhone 3GS itself. The advert demonstrates how the iPhone can now copy and paste almost any content into an email or text message.

Finally “Voice Control” shows how the iPhone 3GS can be instructed to play songs or call contacts just by speaking.