World of Apple

Apple has begun airing three new iPhone 3GS adverts.

The first advert called “Skateboard” demonstrates the iPhone 3GSs video recording and editing and sharing via email.

The second advert called “Copy and Paste” actually shows a feature of iPhone OS 3.0 rather than the iPhone 3GS itself. The advert demonstrates how the iPhone can now copy and paste almost any content into an email or text message.

Finally “Voice Control” shows how the iPhone 3GS can be instructed to play songs or call contacts just by speaking.

Apple has detailed in a support article some changes that have occurred recently to its MobileMe online service.

In the Mail application HTML mail messages retain their formatting and do not convert to plain text, the unread message icon now appears next to each folder and the inbox. Issues with iPhone OS 3.0 mail searching and email aliases on Mac OS X Mail have now been resolved.

Apple also goes onto to detail the changes with coincide with the release of iPhone OS 3.0 and the new iPhone 3GS, owners of the 3GS can now upload videos directly to MobileMe as well as talking about the new “Find my iPhone” feature.