In a few short days Apple have served up over 1 million Podcast subscriptions, in a press release Apple Computer stated;

“With the release of iTunes 4.9, listeners are voting with their ears,” said Adam Curry, co-founder of the PodShow Podcast Network. “Subscriptions have dramatically increased across our entire PodShow Podcast Network, and I predict over the coming months that iTunes will introduce tens of millions of new listeners to the world of Podcasting.”